5 Tips for Publicizing Your School Fundraiser

You can have a great school fundraiser planned, if parents, teachers, students and community members don’t know about it – then your school isn’t going to raise nearly as much as it could. So getting the word out is super important for the success of your fundraiser. Here are 5 tips for successful publicity for your school fundraiser.

1. Focus on the benefit of the fundraiser. Parents, teachers and community members are more likely to participate if they truly understand how funds raised will be used for the school. Doesn’t it sound better that your school is “raising money to send the marching band to a national competition” as opposed to simply “please support our school?”  Even if you’re doing just a general school fundraiser it still benefits the school’s education programs, right?  Focus on what benefits your students will receive from funds raised.

2. Offer alternatives to asking “the usual suspects.” Many workplaces today do not permit fundraising activities at all, so parents cannot ask co-workers for their support. Suggest creative alternatives such as asking contacts from religious groups, social and civic clubs.  If you’re doing a product sale fundraiser like a gift catalog remind them that the items will make good gifts.  You can shop now for the holidays and beat the store crowds!

3. Send Press Releases to Media. Former students or parents that had children in the school may like supporting your fundraiser – but will only have the chance to do so if they are made aware of it. Write a press release with all of the information about the fundraiser and contact information. Then you will need to submit your press releases to your local media outlets and to online distribution services. Reporters and newscasters are often quite busy – so don’t hesitate to follow up with a phone call or two for those who don’t respond.

4. Send Flyers Home. Parents should be notified immediately once your school decides to do a fundraiser. Sending a flyer or letter home is one thing you should always do.  If you have the budget for it, you may want to mail the letter so you can be sure the parents get it.  Many schools now maintain email lists for parents, and sending an email to all parents could be a terrific way to notify give them all of the necessary details. Send another flyer midway through the campaign so parents will know how the program is going and remind them to contribute.

5. Use Your Internal Media. Many schools have a web site and you can create a special page dedicated to your fundraiser.  If your school, PTO or other group has a newsletter make sure your event gets included.  The Principal or teacher who gives the morning PA announcements can keep students updated on the progress of the fundraiser.  Even better, let the students who have raised the most give the morning announcements!

To really get the most awareness and participation for your fundraiser, you need to communicate with your supporters several times.  It takes more than just one flyer to get the message across.  People may intend to join in but get busy and forget.  So a gentle reminder may really be appreciated, and give your group a better chance for success!

 

About the Author
Angela Costas enjoys helping school groups find fundraisers.  She is a frequent writer for TopSchoolFundraisers.com a site that provides many free fundraising ideas including school spirit, school carnivals and much more.

10 Cookie Dough Fundraising Tips

If your school needs more money this year planning a school fundraiser is a great choice. Cookie dough fundraisers can be very profitable and by using these tips they can even be an enjoyable way to raise money for a good cause. Here are 10 cookie dough fundraising tips that will help make your next fundraiser a success.

Plan Ahead

A little planning can go a long way in fundraising success. Before you start your fundraiser plan out dates and find volunteers. You will find that your previously made plans will make the stress of the fundraiser a lot more bearable.

Encourage Parent Participation

When you get parents to help you will have more sales. Helpful parents can encourage friends, coworkers and associates to buy cookie dough and increase your profits. Don’t expect students to do this alone, get their parents to help.

Choose a Great School Fundraising Provider

The school fundraising company that you choose to work with will determine the success of your fundraiser. Make sure that you work with a reputable company known for helping schools to succeed.

Set Goals

If you set goals you can work to achieve them. Figure out how many tubs of cookie dough you need to sell and then set a goal so that you can work to achieve it. Share your goals with students and parents to unite your school and achieve fundraising success.

Stay Positive

A positive attitude will help any school fundraiser to go more smoothly. Whether things are going right or wrong keep a positive attitude. Your good attitude will rub off on others and will make the fundraiser more fun for all involved. Remember that students and parents will be more excited to help on the next fundraiser if they have a good experience on this one.

Help the Students to Achieve

Students want to succeed and will work hard to make your fundraiser a success if you give them the tools that they need. Help them to understand deadlines and give plenty of reminders so that your students are able to get all of their fundraising paperwork and money in on time. You may also want to consider teaching students good ways to communicate with potential buyers. Remember safety is important so teach each student important school fundraising safety tips.

Be Organized

Organization can make or break your fundraiser. Before you start create an organizational plan and then stick to it. Be sure to keep detailed records of each cookie dough sale, money received and orders taken. This will help you to ensure that each person gets the product that they order.

Get Help

Don’t try to run a fundraiser on your own. Enlist volunteers from the very beginning of the fundraiser. You should be able to find plenty of helpful volunteers if you turn to parents, teachers and school volunteers.

Learn From Your Mistakes

Mistakes will happen in any fundraiser, so take the opportunity to learn from them. Consider creating a list of lessons learned that you can use the next time you plan a fundraiser or that you can pass on to the next fundraising head.

Have Fun

Fundraising is a lot of work, but it should still be an enjoyable process. Don’t forget to have fun and to enjoy the fundraising process from start to finish.

About the Author
The Goodies Factory fundraising company specializes in cookie dough fundraising. In fact, we make our own cookie dough in our FDA inspected facilities. We have over five different cookie brochures, over 15 gift brochures, over 20 types of lollipops and Dollar and Hershey’s candy bars. We also have an extensive prize program which includes daily prize programs and grand prizes like limo lunch and bouncy house.

Healthy Food Options for Sports Game Concession Stands

Now days one of the big issues for school districts is offering healthy food options. Many parents are concerned about the high obesity rates for children. They want to know that healthy food options are at least available. This extends even into extracurricular activities like sports and the foods that are offered at concession stands.

There are other reasons to offer healthy options at the school concession stands too. Many families are very busy and the sports concession stand may provide the family meal for the evening. Having healthy choices will give people more to choose from than just the usual burgers and hot dogs.

Providing consideration for people with dietary restrictions is also another reason to offer a variety of foods. Offering lighter options for those on weight loss diets, dairy free items and vegetarian options will be a welcome change for some of your sports fans.
Here’s seven tips for having a healthier school sports concession stand fundraiser:

1. Offer deli sandwiches in addition to burgers
2. Have light mayo and other condiments available
3. Offer granola bars and dried fruit bars
4. Sell Baked Lays and Sun-chips in addition to other chip brands
5. If your stand has ice cream bars, also have dairy free fruit bars or sorbet
6. Offer trail mix in addition to other snacks
7. Veggie lovers Pizza in addition to pizza with meat

Concession stands are a great school sports fundraiser that has been a tradition in many schools. Your concession stand can be unique by offering a variety of foods – including healthy food options.

About the Author
Angela Costas enjoys helping school groups find fundraisers.  She is a frequent writer for TopSchoolFundraisers.com a site that provides many free fundraising ideas including school spirit, school carnivals and much more.

Cookie Dough Fundraisers – 5 Ways to Earn More

The goal of every school fundraiser is obviously to earn money for a particular school or organization. While there are many great fundraising options available, one of the most popular is the cookie dough fundraiser. In this fundraiser students take orders from family and friends for tubs of delicious premade cookie dough. The orders are then turned in and tubs of the dough are delivered and distributed. Here are five helpful tips to help you earn more profit on your next cookie dough fundraiser.

Choose the Right Provider

The fundraising company that you work with will largely determine the amount of profit that your school can earn on a cookie dough fundraiser. Often these companies set a particular profit margin that will be given for each item you sell. Generally you can earn profits ranging from 30%-50% per sale. The amount you will earn will depend on the company you choose. Find a company that will provide you with the highest profits available. Be sure to ask about fees, shipping charges and other expenses as these can cut into a fundraiser’s profitability. Call a few school fundraising companies and compare profit margins before you make your final choice.

Sell Large Amounts

Of course with any fundraising venture, the more you sell the more you earn. However, in cookie dough fundraisers this principle is true in more ways that just one. Most companies will offer you a percentage of each sale. This percentage will fluctuate depending on the amount of product that you are able to move. For example if you sell 100 tubs of dough you might earn 30% and if you sell 1,000 tubs of dough you might earn 50%. Selling more cookie dough secures you a higher profit margin in addition to the earnings that you make with each item sold. Finding ways to sell more can really increase profits.

Reduce Losses

Losses are a part of fundraising, but keeping them to a minimum is important to your profits. Make sure that you plan ahead to reduce potential losses. For example once the cookie dough is delivered it will need to be stored in a refrigerated area. If this isn’t possible you will need coolers. Plan for storage of the dough and find efficient ways to distribute it so that you can limit the amount of dough that cannot be used.

Appeal to Teachers and Support Staff

Many school fundraisers expect the students to handle all of the selling, but if you reach out to others that have an interest in the school you may be able to earn more. Encourage teachers, school staff and others to participate in your fundraiser. You may even want to ask parents to play an active role in the fundraising process. The more people that sell, the more you will earn. Parents, teachers and other adults often have more connections than children and may be able to sell more effectively.

Hold More Than One

While one cookie dough fundraiser can be profitable, two is even better. Remember that some people would love to make a purchase and support your school, but are financially not able to do so at the time of your fundraiser. Others love the cookie dough you sell, but can only use so much before it expires. Hosting multiple fundraisers allows you to reach more customers and will increase your profits.

While earning money is an important part of fundraising, remember that it isn’t the only goal. Take this opportunity to teach students and encourage them while earning the money that your school needs.

About the Author
The Goodies Factory fundraising company specializes in cookie dough fundraising. In fact, we make our own cookie dough in our FDA inspected facilities. We have over five different cookie brochures, over 15 gift brochures, over 20 types of lollipops and Dollar and Hershey’s candy bars. We also have an extensive prize program which includes daily prize programs and grand prizes like limo lunch and bouncy house.