How to Raise Money with an Ugly Sweater Party

How to Raise Money with an Ugly Sweater Party

Ugly sweater parties are a fun, hip way to raise money. Today, we’ll tell you how to use an ugly sweater party as your next fundraiser. Just follow these simple steps.

1. Source Some Ugly Sweaters

The first thing you’ll need are some ugly sweaters. Start by clearing out your own closet. Next, ask friends to donate unwanted sweaters to your cause. Finally, take a trip to you local thrift shop. Your goal is to spend as little money as possible.

Yes, some people will have their own sweaters to wear. But you’ll want to provide sweaters to the volunteers helping you with your fundraiser. Also, your ugly sweaters are going to be the first item you use to make money!

At your party, you can invite guests to wear their own ugly sweater, or you can give them one in exchange for a donation. It’s like charging an entry fee to your party, where each guest covers the cost of admission with a donation, and gets an ugly sweater in exchange.

2. Plan the Party

Like every type of party, there are common logistics you need to take into account. Here’s a few to get you started:

Guest List. How many people are you inviting? How many do you expect to attend? How are you inviting them?

Venue. Are you renting a hall or event space for your ugly sweater party? Or can you host the fundraiser at someone’s house?

Food & Drink. What food will you serve? Will this be included in the cost of entry? Will you be serving alcohol?

Making Money At The Party. What other items or services can you monetize at your fundraiser? Will you have a 50/50? Raffle off any prizes? Or are you just taking direct “sweater donations?”

3. Promote Your Ugly Sweater Party Fundraiser

Get the word out! Tell people all about your party and why you’re having it. Don’t just promote the ugly sweaters. Use this opportunity to let everyone know about your fundraiser’s cause.

Word-of-mouth is the most effective way to get people interested in your cause and event. Invite everyone in your personal network. If you’re running a public event, consider using social media to promote the event.

Don’t forget to let people know that when they donate to your fundraiser, you will provide them with an ugly sweater at the party!

4. Have an Awesome Ugly Sweater Party!

Do everything you can to prepare for the party… and then have a great time!

Make sure you have plenty of ugly sweaters to trade for donations. Have some kind of live entertainment for people to enjoy – even if it’s just music and room to dance.

Take lots of pictures and interact with all your guests. If they have a good time, you have a better chance at getting more donations!

5. Thank Everyone Who Came & Share The Memories

After the party is over, reach out to everyone who came. Thank them for attending your party and supporting your fundraiser.

Share the photos you took during the event with guests. Post the pics on your fundraising website or social media. Show everyone how much fun was had at your ugly sweater party!

How to Use Crowdfunding for Your Next Fundraiser

How to Use Crowdfunding for Your Next Fundraiser

Crowdfunding can be a great way to bring together you donor network and surround them around your cause. Today, we’ll show you how to use crowdfunding for your next fundraiser.

Here’s three steps every cause can follow to successfully crowdfund a campaign:

1. Choose The Right Crowdfunding Platform

Before you can launch your campaign, you need a platform to host the fundraiser.

Crowdfunding with Expertise in Fundraising

If you are looking for a platform that has experience in the fundraising industry with both large and small groups, HelpaFund is a great platform.  It was developed by a gentleman with years of working with fundraising groups and individuals.  They provide all sorts of helps to aid you in your crowdfunding fundraiser.

  • Audio tips for your campaign set-up stages
  • Provide music on campaigns if you want it
  • Provide Entertainment discount cards for rewards (see details on their web site)
  • They even let you create your own rewards.
  • They have share tools.  All crowdfunding uses Facebook of course, but not everyone has a Facebook account. You can also share on Instagram (younger people use that over Facebook) and a Text tool that can be done from a smartphone. (About 98% of people read their text messages, so this is an extremely effective tool.)
  • They even help your crowdfunding campaign get found in search engines.

Product Development or Creative Fundraising

If you have a product that you want to get off the ground, then Kickstarter might be right for you.  People can pledge money to your cause through their site. Your project only funds if you meet or exceed your fundraising goal. If your project is successful, Kickstarter takes a 5% fee of the money raised – and there is a 3-5% payment processing fee. Keep in mind, Kickstarter can only be used for “creative projects.” For more information check out the Kickstarter FAQ and their Creator Handbook.

General Crowdfunding Service

If you are just looking for a general crowdfunding service, GoFundMe offers fundraising services for all causes. Set your crowdfunding goal and you get every donation your campaign raises. The type of campaign you run determines the fee GoFundMe.com attaches to your fundraiser.

2. Make Sure to Provide Compelling Information on Your Crowdfunding Page

This is your opportunity to let donors know who you are, how much money you need and what you’ll use it for.  The old saying, “A Picture Paints a Thousand Words,” is true.  Be sure to provide pictures along with compelling information about your fundraiser and how the funds will be used.

If possible, set up a video for your crowdfunding page.  That way, when potential donors visit your crowdfunding page, the first thing they will see and hear is a video about your cause.

If you need to raise a lot of money or explain an in-depth cause, see a professional filmmaker (think local) might donate part or all of their services to make your crowdfunding video. Tell them what you need the video to do and let them actualize your vision. Some crowdfunding campaigns budget their video production into their fundraising expenses.

3. Launch and Monitor An Engaging Campaign

After you’ve created your crowdfunding page and populated it with information, it’s time to launch your campaign!

The first few days are your best chance to gain traction. Get as many eyes on your crowdfunding page as possible. Share your fundraiser across all social media platforms, and get your network to do the same.

Release daily content related to your crowdfunding campaign. This could be photos of the people / project your fundraiser will benefit, or status updates on how much money you’ve raised so far.

Check out how your promotional content is performing. What posts drive the most traffic to your crowdfunding page? What kind of donors are you attracting? Use this information to refine your crowdfunding efforts.

You want to constantly engage your audience with meaningful updates. Keep attracting new donors until your campaign ends!

 

So what you waiting for?  Start your crowdfunding!